More Sales Via Comparison Shopping Marketing - Shopping.com, Shopzilla.com, Yahoo Shopping, Kelkoo, MySimon, NexTag, Price Grabber

By: Martin Wann


As an online merchant, you are interested in increasing your sales. A marketing channel like Comparison Shopping sites are very useful for this. Their main goal is making the task of selling and buying products easier. Comparison Shopping becomes more and more popular among online sellers and buyers. There are hundreds of such resources all over the Internet, just to name a few: Amazon.com, Kelkoo, MySimon, NexTag, Price Grabber, Shopping.com, Shopzilla.com, Yahoo Shopping, MSN Shopping and much more. Comparison Shopping Sites are only a small piece of your web store marketing, but I must remark that it is becoming very effective – their traffic increases very fast, they give you laser-targeted traffic that converts very well.

Why do online buyers like to use such Comparison Shopping sites? Because it is very simple, fast and comfortable to find wanted product for good price. Visitors can see a lot of variations of a product they a looking for, with descriptions and prices from a lot of online stores and it is so easy to compare prices and attributes. So, as online store owner you are interested in having your own product feed included in the the most of Comparison Sites (or, maybe, even in all of them!) to increase your sales. Customer Acquisition Cost (price you pay to bring new customer) is much lower comparing to traditional marketing tools. Therefore they bring you sales and customers.

That is why I advice you to became familiar with such systems. To start using such Comparison Shopping Engines you need to place there a list of your products with some details - your Product Feed. It takes some time to start – register an account with engine, prepare a product feed with a list of products, prices, descriptions (attributes, options, unique features) etc according to it's requirements. Then try uploading: see the problems, fix them and try again. You will need to do this at least every month. What if you need to create a feed not only for one Comparison Shopping Engine, but for 5-10? What if you want to place a list of 100, 1000 or even 10000 products?

Preparing Product Feeds for each site with all products and regularly updating it can be a real nightmare. There is free and commercial software to help you. All-in-One Data Feed Modules Pack by MagneticOne.com is one of the best. MagneticOne created such modules pack for osCommerce, X-Cart, Zen Cart and CRE Loaded shopping carts. You can read more about All-in-One Modules Pack for osCommerce, CRE Loaded, X-Cart and Zen Cart and get trial version right now at

http://www.magneticone.com/store

And, I am sure, you want to know why I advice exactly this software, but not some free ones. Free software usually supports only one Comparison Shopping Engine (usually it was written by programmers for themselves and they aren't really motivated to support such solutions) and has limited functionality. For placing your products in multiple Comparison Shopping Engines you need to prepare separate data feed for each of them. You should find instructions on how to prepare data feeds on each of the shopping sites, separately prepare feed for each of them and then send it (also each separately). Oh, it is so confusing and time consuming! That's where you need All-in-One Data Feeds Pack by MagneticOne - it does all the hard work, easy to start and comes with great support along with purchase - so your comparison shopping marketing just works all time, bringing you more and more sales!

With data feed modules by MagneticOne.com you get following benefits:

... comparison shopping marketing will bring you MORE SALES - guaranteed, no exception
... 18 feeds for your online store in one package GREAT DEAL - list your products in the most popular Comparison Shopping Engines easily
... setup once - it will JUST WORK, not requiring your attention - has all the features for complete automation
... TRACK RESULTS - it integrates with popular web site analytics packages and give you possibility to get statistics from Comparison Shopping Sites
... buy once - use forever, NO MONTHLY PAYMENTS
... includes 6 months of software updates - you are ALWAYS UP TO DATE
... EASY TO START - install by yourself in a few simple steps or get MagneticOne Professionals to do it for you

By the way, this modules pack is very helpful not only for experienced merchants, but also for beginners, who just started using Comparison Shopping sites. The All-in-One Data Feed Modules Pack helps to sell more effectively and make better use of your time, efforts and money.

Get More Sales by ordering All-in-One Data Feeds for osCommerce, X-Cart, Zen Cart or CRE Loaded today!

Martin Wann is an Internet Marketing Assistant of a Ukraine-based company called MagneticOne.com. Read more about All-in-One Product Feeds for osCommerce, CRE Loaded, X-Cart, Zen Cart